Saved From The Curb
Ebay social media campaign
Saved From The Curb is a social media campaign and app redesign to make Ebay more appealing to a Gen Z target audience. This campaign is a sustainable one that targets students to stop throwing things that they no longer want/need out onto the curb to end up in landfill and to instead make/save money through buying and selling on Ebay. There is a graffiti design element to show the sense of the products being sold than on the street with all the graffiti, this art form also helps the campaign appeal to a Gen Z target audience. This project shows a app redesign using Figma to create a prototype that is more user friendly and will appeal to a younger audience than Ebay’s existing one.
